Marketing

Marketing

Hasbro’s strategic brand blueprint provides a unique framework and approach to total brand management. Our world-class consumer insights support our ability to bring continuous innovation to our brands and products enabling our teams to deliver against our mission of Creating the World’s Best Play Experiences. We execute globally through highly creative integrated marketing plans that align both the entertainment and merchandising strategies to maximize growth across all brand expressions and experiences.

Global Brand Marketing

Our Global Brand Marketing teams lead the authoring and execution of our global brand strategy, marketing and product strategy for the rich portfolio of Hasbro brands. Opportunities include: Global Strategy Development, Consumer Communications and Marketing, Product Development, Consumer Insights and Consumer Promotions.

Consumer Products

This team helps drive the Brand Blue Print by Licensing Hasbro brands across all major consumer products categories and experiences, including Publishing, Fashion, Home, Food, Electronics and Toy & Game; as well as through live entertainment touchpoint such as theme parks, theatrical stage shows, family entertainment centers and mall experiences; and through marketing promotions with major global brands.

Regional Marketing

Our Regional Marketing team is responsible for implementing Global Strategies in the marketplace across all brands. As a Regional Brand Marketer you will collaborate with the Global Brand Teams, collaborate with the regional Sales and Retail Buyers, and manage your business to drive growth through the development of pricing strategies, forecasting, and the development of innovative media/promotional plans.

Global Brand Execution

Our mission is to ensure consistency and maximize productivity through strategic planning, communications and alignment, across global brand, regional and cross-functional partners.

Global Events

The Global Events team collaborates with our Global and Regional teams to provide full service, logistical event coordination and execution, ensuring consistent branding and execution across the globe for all of our brands.

Global Exclusives

Our team drive’s Hasbro’s brands by offering retail account differentiation, while balancing unique regional needs. We also maximize the productivity of the portfolio of exclusive products by coordinating global use, sharing, and planning.

Global Consumer Insights

Our Global Consumer Insights team strategically drives the discovery, understanding, and application of consumer insights across our Hasbro brand blueprint. We think of ourselves as insight hunters, interpreting human behavior by immersing, listening, asking and observing consumers to identify insights and opportunities that drive global growth. We use proprietary methodologies and work with best-in-class global research partners to deliver trend information, advanced analytics and competitive insights that enable our teams to make insight based decisions across the entire value chain.

Global Ecommerce

We are dedicated to creating the best online shopping experience for our Hasbro brands. We know that creating great online shopping experiences require a mix of art and science. Our team relies on our expertise in product development, design, merchandising, analytics, operations, and technology to build ecommerce sites that delight our consumers across the globe.

Global Consumer Care

We are a diverse global team of passionate individuals whose focus is to provide stellar service to both our internal customers and external consumers. We consistently surpass consumer expectations by delivering exceptional solutions in a timely manner; building loyalty, trust and delight for all of our Hasbro Brands.

Digital Marketing

Digital Marketing is a team of fearless marketers and story tellers who are students and fans of digital marketing. We are excited by the continual change and rapid growth in digital and all the ways we can connect with consumers. We love data and use it to ensure we are giving fans around the world the right message at the right time across brand and retail sites, mobile, social media, SEO, SEM, and a variety of digital content.

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Manager, Global Brand Development & Marketing- Preschool Games
Pawtucket, RI, US, 02861 May 21, 2019 0.00 mi RI Pawtucket-Manager-Global-Brand-Dev-&-Mktg-RI-02861
Pawtucket, RI, US, 02861 May 21, 2019
Project Manager
Burbank, CA, US May 20, 2019 0.00 mi CA Burbank-Project-Manager-CA-91501
Burbank, CA, US May 20, 2019
Associate Brand Manager - US Marketing
Pawtucket, RI, US May 17, 2019 0.00 mi RI Pawtucket-Associate-Brand-Manager-US-Marketing-RI-02860
Pawtucket, RI, US May 17, 2019
Brand Manager
Tokyo, Tokyo, JP May 16, 2019 0.00 mi Toky Tokyo-Brand-Manager-Toky
Tokyo, Tokyo, JP May 16, 2019
Brand Manager
Jumeirah Lakes Towers Free Zon, Dubai, AE May 15, 2019 0.00 mi Duba Jumeirah-Lakes-Towers-Free-Zon-Brand-Manager-Duba
Jumeirah Lakes Towers Free Zon, Dubai, AE May 15, 2019
Sr. Administrative Coordinator - Partner Brands
Burbank, CA, US, 91504 May 14, 2019 0.00 mi CA Burbank-Sr_-Marketing-Coordinator-Partner-Brands-CA-91504
Burbank, CA, US, 91504 May 14, 2019
Sr. Manager, Integrated Media Planning
Pawtucket, RI, US May 13, 2019 0.00 mi RI 0-Sr-Manager-Integrated-Media-Planner-RI
Pawtucket, RI, US May 13, 2019
Brand Manager, U.S. Marketing - Games
Providence, RI, US, 02903 May 10, 2019 0.00 mi RI Providence-Brand-Manager-US-Marketing-Games-RI-02903
Providence, RI, US, 02903 May 10, 2019
Sr. Marketing Manager - Girls Brands
Providence, RI, US, 02903 May 10, 2019 0.00 mi RI Providence-Sr-Manager-US-Marketing-RI-02903
Providence, RI, US, 02903 May 10, 2019
Associate Global Brand Manager, Transformers
Pawtucket, RI, US May 9, 2019 0.00 mi RI Pawtucket-Associate-Global-Brand-Manager%2C-Transformers-RI-02860
Pawtucket, RI, US May 9, 2019
Manager Digital Retail Marketing (interim for 6 months)
Amsterdam, Amsterdam, NL, 1101EE May 8, 2019 0.00 mi Amst Amsterdam-Manager-Digital-Retail-Marketing-%28interim-for-6-months%29-Amst-1101EE
Amsterdam, Amsterdam, NL, 1101EE May 8, 2019
Regional Media Manager
Amsterdam, Amsterdam, NL May 8, 2019 0.00 mi Amst Amsterdam-Regional-Media-Manager-Amst
Amsterdam, Amsterdam, NL May 8, 2019
Hasbro Pulse Marketing Intern
Pawtucket, RI, US, 02861 May 6, 2019 0.00 mi RI Pawtucket-Hasbro-Pulse-Marketing-Intern-RI-02861
Pawtucket, RI, US, 02861 May 6, 2019
Assistant Brand Manager - Franchise Brands
Burbank, CA, US, 91601 May 2, 2019 0.00 mi CA Burbank-Sr_-Marketing-Coordinator-Franchise-Brands-CA-91601
Burbank, CA, US, 91601 May 2, 2019
Associate Global Brand Manager
Pawtucket, RI, US, 02861 May 2, 2019 0.00 mi RI Pawtucket-Associate-Global-Brand-Manager%2C-Play-Doh-RI-02861
Pawtucket, RI, US, 02861 May 2, 2019
Marketing Director, Family Gaming
Pawtucket, RI, US, 02861 May 1, 2019 0.00 mi RI Pawtucket-Director%2C-Global-Brand-Strategy-&-Marketing%2C-Family-Gaming-RI-02861
Pawtucket, RI, US, 02861 May 1, 2019
Marketing and Communication Intern
Copenhagen, Copenhagen, DK, 2860 May 1, 2019 0.00 mi Cope Copenhagen-Marketing-and-Communication-Intern-Cope-2860
Copenhagen, Copenhagen, DK, 2860 May 1, 2019
Marketing Manager Benelux
Amsterdam, Amsterdam, NL Apr 30, 2019 0.00 mi Amst Amsterdam-Marketing-Manager-Benelux-Amst
Amsterdam, Amsterdam, NL Apr 30, 2019
Manager, Global Consumer Insights
Pawtucket, RI, US, 02861 Apr 28, 2019 0.00 mi RI Pawtucket-Manager-Global-Consumer-Insights-RI-02861
Pawtucket, RI, US, 02861 Apr 28, 2019
Manager, Global Brand Development & Marketing
Pawtucket, RI, US, 02861 Apr 25, 2019 0.00 mi RI Pawtucket-Manager%2C-Global-Brand-Development-&-Marketing-RI-02861
Pawtucket, RI, US, 02861 Apr 25, 2019
Manager - Integrated Media
Mumbai, Maharashtra, IN, 400051 Apr 25, 2019 0.00 mi Maha Mumbai-Manager-Integrated-Media-Maha-400051
Mumbai, Maharashtra, IN, 400051 Apr 25, 2019
Associate Manager, Global Brand Development & Marketing - Preschool Action Brands
Pawtucket, RI, US, 02861 Apr 23, 2019 0.00 mi RI Pawtucket-Associate-Manager%2C-Global-Brand-Development-&-Marketing-Preschool-Action-Brands-RI-02861
Pawtucket, RI, US, 02861 Apr 23, 2019