Brand Manager - Wizards of the Coast Sun Jan 13 02:00:00 CST 2019 Dreieich, Fran 519603800 8202 Wizards of the Coast 1 Employee <p><span style="font-size:14.0px"><span style="font-family:Arial, Helvetica, sans-serif">Wizards of the Coast, (‘WotC’) is one of the world's largest publisher of adventure games, including Magic: The Gathering® Trading Card Game and Dungeons & Dragons® Roleplaying Games. Hasbro SA, which is based in Delemont Switzerland, sells WotC products in Europe through its distributor Hasbro European Trading BV, (‘HET’). WOTC Europe is part of this local Hasbro entity and provides services to HET.</span></span></p> <p>&nbsp;</p> <p><span style="font-size: 16px;"><span style="color: rgb(0, 0, 205);"><strong>Be at the forefront of developing the&nbsp;go-to-market brand&nbsp;strategies for one of the top gaming publishers in adventure and strategy gaming for Germany!</strong></span></span></p> <p>&nbsp;</p> <h3><span style="font-size: 16px;"><span style="font-family: Arial, Helvetica, sans-serif;"><strong>WHAT IS THIS ROLE ALL ABOUT? </strong></span></span></h3> <p>&nbsp;</p> <p><span style="font-size: 16px;"><span style="font-family: Arial, Helvetica, sans-serif;">Greetings, brave Brand adventurer! We&rsquo;re looking for a Brand Manager mage in Germany to join the ranks of our Marketing Guild and help build the future of the realm.&nbsp; Ready to slay dragons? Venture forth. Wizards of the Coast, creator of Magic: The Gathering TCG and publisher of Dungeons &amp; Dragons, is seeking a Brand Manager to oversee planning and execution of our German product launches.&nbsp; The candidate should have experience in marketing high-profile, multiplatform games, and product marketing experience in a customer-focus entertainment or software company.</span></span></p> <p>&nbsp;</p> <p><span style="font-size: 16px;"><span style="font-family: Arial, Helvetica, sans-serif;"><strong>Day to Day Responsibilities For This Wizard </strong></span></span></p> <ul> <li><span style="font-size: 16px;"><span style="font-family: Arial, Helvetica, sans-serif;">Develop best-in-class product marketing plans and campaigns in coordination with the EU Marketing Manager, and in alignment with the with the <strong><em>Magic</em></strong> franchise.</span></span></li> <li><span style="font-size: 16px;"><span style="font-family: Arial, Helvetica, sans-serif;">Orchestrate the execution of consumer marketing strategies to bring TCG and digital products/services to the German market in cooperation with EU cross-functional teams.</span></span></li> <li><span style="font-size: 16px;"><span style="font-family: Arial, Helvetica, sans-serif;">Partner with the EU Marketing team in the execution of on-going consumer acquisition marketing strategies and plans to meet business and revenue objectives in the market.</span></span></li> <li><span style="font-size: 16px;"><span style="font-family: Arial, Helvetica, sans-serif;">Regularly provide detailed and prioritized data-driven marketing requirements based on analysis of consumer/market insights, to ensure the product/service delivers exceptional user experiences.</span></span></li> <li><span style="font-size: 16px;"><span style="font-family: Arial, Helvetica, sans-serif;">Deliver presentations and updates to internal stakeholders and the EU senior leadership team.</span></span></li> </ul> <p>&nbsp;</p> <p><span style="font-size: 16px;"><span style="font-family: Arial, Helvetica, sans-serif;"><strong>AM I QUALIFIED? </strong></span></span></p> <p><span style="font-size: 16px;"><span style="font-family: Arial, Helvetica, sans-serif;"><strong>Experience Creating and Casting these Spells:</strong></span></span></p> <ul> <li><span style="font-size: 16px;"><span style="font-family: Arial, Helvetica, sans-serif;">Educated to degree level, ideally in Business or Marketing disciplines</span></span></li> </ul> <ul> <li><span style="font-size: 16px;"><span style="font-family: Arial, Helvetica, sans-serif;">3+ years of direct experience in digital/online product marketing</span></span></li> <li><span style="font-size: 16px;"><span style="font-family: Arial, Helvetica, sans-serif;">Previous experience with a leading digital game/entertainment/service-oriented company required - previous experience with <strong><em>Magic: The Gathering</em></strong> products a plus</span></span></li> <li><span style="font-size: 16px;"><span style="font-family: Arial, Helvetica, sans-serif;">Prior brand/product spokesperson experience</span></span></li> <li><span style="font-size: 16px;"><span style="font-family: Arial, Helvetica, sans-serif;">Strong understanding of, and appreciation for geek and gaming culture</span></span></li> </ul> <p style="margin-left: 36pt;">&nbsp;</p> <p><span style="font-size: 16px;"><span style="font-family: Arial, Helvetica, sans-serif;"><strong>Knowledge, Abilities and Characteristics of the Ideal Wizard:</strong></span></span></p> <ul> <li><span style="font-size: 16px;"><span style="font-family: Arial, Helvetica, sans-serif;">Excellent verbal &amp; written communication skills - in German and English</span></span></li> <li><span style="font-size: 16px;"><span style="font-family: Arial, Helvetica, sans-serif;">Evidence of ability to persuade and influence</span></span></li> <li><span style="font-size: 16px;"><span style="font-family: Arial, Helvetica, sans-serif;">Ability to write effective briefs including ability to probe and challenge</span></span></li> <li><span style="font-size: 16px;"><span style="font-family: Arial, Helvetica, sans-serif;">Ability to interpret and utilize a media plan effectively</span></span></li> <li><span style="font-size: 16px;"><span style="font-family: Arial, Helvetica, sans-serif;">Experience of writing and delivering effective presentations</span></span></li> <li><span style="font-size: 16px;"><span style="font-family: Arial, Helvetica, sans-serif;">MS Office</span></span></li> </ul> <p>&nbsp;</p> <p><span style="font-size: 16px;"><span style="font-family: Arial, Helvetica, sans-serif;"><strong>Travel Requirements </strong>(% of time per year)&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</span></span></p> <ul> <li><span style="font-size: 16px;"><span style="font-family: Arial, Helvetica, sans-serif;">Up to 10%</span></span></li> </ul> <p>&nbsp;</p>

Brand Manager - Wizards of the Coast

We're sorry - this posting is no longer available.

Date: Jan 13, 2019

Requisition ID: 8202