Associate Manager, Promotions - Licensing (12-Month Contract)

Join our dynamic team at Hasbro as we seek a strategic and results-driven Associate Manager (12-month contract) to support our Promotion Licensing efforts across the APAC region. In this pivotal role, you will be driving high-value opportunities and negotiating impactful deals. You will collaborate with industry leaders, navigate complex licensing agreements, and ensure our marketing campaigns maintain the highest standards of brand integrity. If you are passionate about licensing and marketing, possess strong negotiation skills, and thrive in a fast-paced environment, we invite you to apply!
 

Responsibilities

• Being the key support for the execution of the long-term strategic plan for Promotion licensing in APAC.
• Being the go-to-person for all APAC Promotions operational matters.
• Support sourcing high value Promotion opportunities in the market; negotiate and solicit deal. 
• Build the network among marketing and licensing agency and other industry leaders in order to remain up to date on industry trends, competitive landscape and emerging categories/markets to make Hasbro brands to be the market choice for marketing campaign.
• Run multi-level due diligence on potential partners to confirm quality and experience of the potential licensee. 
• Partner with Project Management to manage campaign development during all phases (concept to construction) to ensure quality control and brand integrity. 
• Liaise with internal key stakeholders (Finance, Legal, Global Brand Teams, Risk Management and senior management), ensuring deal terms are clear and aligned with branding, corporate Legal and Finance principles and practices. 

Responsibilities

• Degree in relevant discipline.
• Proven experience within International Licensing or marketing firm coupled with demonstrable hands-on experience in negotiating licensing deals and deal terms. Ideally with international experience across APAC.
• Ability to present and sell a clear idea in any form (writing, meeting, phone, ppt). 
• Ability to create and maintain complicated, multi-step processes, with an eye towards eliminating bottlenecks and seeing problems before they arise. 
• Ability to negotiate highly complex commercial agreements and advise legal counsel on the drafting of the complex legal agreements. 
• Excellent written communication skills in English and and verbal communication skills in English and Mandarin. 
• Exceptional attention to detail with good organisational skills. 

#LI-HYBRID