Manager Promotions (Project Management) - 2 year FTC

The Consumer Products division of Hasbro European Services provides services for the licensing business of Hasbro International Inc.

Promotions & Partnerships Manager

2 year fixed term contract

Based: London Hybrid

Description

The Global Promotions & Partnerships Manager at Hasbro is responsible for managing and administrating multi-market partnership campaigns.  Partnerships at Hasbro involve licensing our IP to internationally renowned partners across sectors such as QSR, Automotive, Consumer Electronics, Tech, FMCG, Finance, Leisure, and Travel. Overseeing multiple programs at once across different territories. I.e. McDonalds Monopoly. The account manager will work on beloved Hasbro IP such as Monopoly, Transformers, My Little Pony, Dungeons & Dragons, Trivial Pursuit, Nerf and Play-Doh amongst others and will need to advise and assist promotional partners in utilizing Hasbro IP appropriately and creatively to mutual benefit. Serving as the day to day point of contact for Promotional partners and internal stakeholders overseeing the development of co-created content (including advertising), premiums for promotions, co-branded marketing campaigns, sponsorship activation, on pack promotions, POS, digital and social campaigns, OOH, creative concept and reviews. Managing timelines, budgets, onboarding of new partners, renewals, financial planning, invoicing and post campaign analysis.

This is a fixed term two year contract and includes employment benefits.

You will be responsible for:

Project Management, Administration & Co-ordination –75%

• Manage all aspects of ongoing promotional projects including onboarding (legal, supplier set up, reporting, financial, procurement, quality assurance), scheduling, brand management, stewarding artwork and/or premium creation with agencies, marketing and content advising, stewarding approvals and translations, auditing our ways of working and advising improvements for best in class service to partners.
• Lead the management and tracking of promotional partnerships including determining project milestones, tracking project updates and reporting, enforcement of contractual provisions and economic terms. Determining tasks, coordinating kick off meetings and reviews, resource, planning and working to partner deadlines.
• Advise on behalf of Hasbro brand teams; creative direction, development and execution for all global promotional initiatives, including premiums, sponsorship, promotional licensing, retail activations, on-pack, POS, competitions, gamification and digital activations.
• Supervise the implementation of all advertising, marketing and promotional activities associated with the specific promotion whilst upholding the Hasbro brands standard of excellence.
• Immediately identify, anticipate, and flag risks or issues at the project level that could impact Hasbro, the partner, consumers or promotion.
• Act as the liaison with multi-disciplinary teams and global partners, communicating project information, and securing cross functional support
• Provide brand information and assets to partners (or their agents), and continue to keep them up to date on all the latest brand related information
• Stay up to date on Hasbro brand information and brand partnership trends to identify opportunities for innovative partnership opportunities and continued growth

Internal Communication– 15%

• Represent team at internal meetings
• Create and disseminate case studies to be used as global sales tools
• Represent the promotions team in cross functional regional meetings

Business Development – 10%

• Spotting and developing commercial opportunities for new partnerships
• Overseeing renewals

Requirements:

• Excellent co-ordination and organisational skills
• Mix of Project Management and Campaign Execution
• Best-in-class client servicing mindset
• Collaborative and open
• Commercial acumen
• Ability to influence peers and manage both up and down to drive goals
• Thrive with multi-tasking with minute attention to detail, enjoy and exact in project management disciplines with ability to manage 10x projects simultaneously
• Team player able to execute tactically, as well as having the skills to inspire others
• Knowledge of Office applications and presentation software
• Strong verbal and written communication skills
• Occasional Travel
• Understanding of IP partnerships would be welcome

Due to high volume of applications we will only contact those short listed for role. 

Our Values

• Be legendary: practice excellence, improve on our legacy, create awesomeness.
• Build a well-rounded crew: inclusivity and diversity in both our teams and games.
• Delve into dungeons: embrace challenges with openness and creativity.
• Don’t split the party: agree or disagree but commit. Collaborate and have respect for each other.
• It takes a multiverse: we are driven by the lifelong satisfaction of our fans.

We are an Equal Opportunity / Affirmative Action Employer

The above is intended to describe the general content of and the requirements for satisfactory performance in this position. It is not to be construed as an exhaustive statement of the duties, responsibilities, or requirements of the position.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. If you are selected to move forward in our application process and need to request an accommodation, please let your recruiter or coordinator know.