Associate Brand Manager - temporary Sat Apr 27 02:00:00 CDT 2019 Mississauga/Toronto West, Onta 547750900 11003 Regional Sales & Merchandising 9 Temp <p>Hasbro’s Canada Marketing Team has an <em>immediate</em> need for a passionate, results-oriented, innovative marketer to lead key initiatives and strategic execution of marketing plans. The role is temporary for approximately 20 months:</p> <p> </p> <p>In this role, you will:</p> <ul> <li>Develop Canadian strategic annual business plans to achieve brand financial goals, including pricing recommendations, shipment forecasting and manage a marketing spend budget across segments</li> <li>Responsible for growing brand revenue and profitability by item/segment to drive portfolio growth</li> <li>Recommend, execute and manage fully integrated Canadian marketing brand plans, including consumer communications strategy, omni-channel media plan, consumer promotions and retail strategy</li> </ul> <p> </p> <p><u>Primary Duties and Responsibilities:</u></p> <p> </p> <p>Under the general direction of the Sr Brand Manager and senior team, you will:</p> <ul> <li>Support the management of overall P&L, including making recommendations on pricing and marketing spend, for assigned brand(s) based on brand revenue and profit goals</li> <li>Provide strategic input and direction to Global Brand Team on product line, financials and marketing toolkit assets</li> <li>Develop annual marketing plans around new product lines to drive revenue growth</li> <li>Develop and manage media plans and spending by brand, considering product performance and inventory levels.</li> <li>Analyze point-of-sale performance at an item level and competitive activity, along with retailer requirements to identify growth opportunities</li> <li>Analyze point-of-sale data to understand the trends of the business and provide sound rationale for shipment forecasts  </li> <li>Partner with the Customer Marketing and Sales teams in the development of annual trade/promotional opportunities</li> <li>Partner with Canadian Sales Organization to drive brands at retail, including leading sales meeting presentations to customers and developing retailer-specific programs and activations</li> <li>Own the development, analysis and communication of item-level forecasts, and partner with operations and logistics teams to manage inventory build plan</li> <li>Drive executional excellence by prioritizing day-to-day demands, in addition to larger projects, ensuring they are completed in a timely manner while meeting or exceeding expectations</li> </ul> <p> </p> <p><u>Education and Experience Requirements</u></p> <ul> <li>Minimum of 3 years of progressive brand/ strategy experience in forward thinking consumer-focused organization</li> <li>Bachelor’s Degree in Marketing, Advertising or related field.</li> </ul> <p> </p> <p>Functional experience and/or knowledge will include:</p> <ul> <li>Proven ability to execute a brand marketing plan grounded in key strategies in a rapidly-changing organization</li> <li>Compelling communication skills to collaborate and influence effectively with cross-functional teams</li> <li>Ability to seamlessly adapt to changing environment</li> <li>Ability to make informed decisions quickly to keep performance on track</li> <li>Outstanding verbal, written and presentation skills</li> <li>Strong project management abilities; capable of prioritizing and handling multiple projects simultaneously, under tight time constraints and within budget parameters</li> <li>Ability to build strong, lasting relationship across the organization</li> <li>Intermediate to advanced proficiency with Microsoft Office applications, especially Excel</li> </ul>

Associate Brand Manager - temporary

We're sorry - this posting is no longer available.

Date: Apr 27, 2019

Requisition ID: 11003