Content Specialist

Date: Apr 2, 2018

Location: Renton, WA, US, 98057

Company: Hasbro

Requisition ID: 2259

Job Category: WOTC - Global Sales

Business Unit: Wizards of the Coast

Employee Group: 1 Employee

Wizards of the Coast, a subsidiary of Hasbro, Inc., and the world's largest publisher of adventure games, including Magic: The Gathering® Trading Card Game and Dungeons & Dragons® Roleplaying Games has an exciting opportunity for a Content Specialist to join our Trade Marketing team.


Combine your passion for web site management with B2B content marketing by joining our trade marketing team as a Content Specialist. In this position, you'll help maintain our WPN website, craft content and marketing materials to support sales of our products in Wizards Play Network member stores.  



  • Oversee website maintenance/uploading of content
  • Manage delivery of weekly email newsletter (WPN Update) and WER message of the week
  • Oversee asset collection associated with assigned projects
  • Selecting and resizing images and light design work of marketing materials
  • Consult with brand managers, OP specialists and website producers in development of content
  • Manage internal and external service providers (typesetters, designers, video partners) to execute on content strategies
  • Collect and report analytics and data as directed by content manager
  • Manage and update internal style guide
  • Other duties as assigned


Problem Solving

Resolved Independently

  • Issues with layout, design, publication on the website
  • Getting the assets/information needed to complete assignments on time
  • Issues with delivery/execution for WPN Update or WER Message of the Week
  • Managing projects that require assistance of other teams

Escalation Required

  • Conflicts with other teams over specific content strategy/execution
  • Issues with WPN website
  • Persistent problems in getting needed information


Experience Creating and Casting these Spells:

  • 2-3 years of experience required

Knowledge, Abilities and Characteristics of the Ideal Wizard:

  • Experience updating content for a website or blog with Drupal CMS
  • Knowledge of content management systems, web publishing applications, and HTML required
  • Understanding of the technical workings of the web 
  • Some knowledge of design software (Photoshop, InDesign, Illustrator)
  • Ability to take initiative and communicate ideas effectively
  • Tactically detail oriented, logistically competent, process oriented
  • Ability to work under continual deadline constraints
  • Ability to adapt to fluctuating team priorities and organizational directions
  • Ability to work independently as well as with a team
  • Good organizational, prioritization, and time management skills
  • Some familiarity with Magic, D&D, and their associated in-store play programs preferred


Education and Training:

  • BA/BS degree


Physical Requirements:

  • Office environment, able to work on computer or phone for long periods of time.


We are an Equal Opportunity / Affirmative Action Employer.


The above is intended to describe the general content of and the requirements for satisfactory performance in this position.  It is not to be construed as an exhaustive statement of the duties, responsibilities, or requirements of the position.

Hasbro (NASDAQ: HAS) is a global play and entertainment company committed to Creating the World's Best Play Experiences. From toys and games to television, movies, digital gaming and consumer products, Hasbro offers a variety of ways for audiences to experience its iconic brands, including NERF, MY LITTLE PONY, TRANSFORMERS, PLAY-DOH, MONOPOLY, LITTLEST PET SHOP and MAGIC: THE GATHERING, as well as premier partner brands. Through Hasbro Studios and its film labels, Allspark Pictures and Allspark Animation, the Company is building its brands globally through great storytelling and content on all screens. Hasbro is committed to making the world a better place for children and their families through corporate social responsibility and philanthropy. Hasbro ranked No. 1 on the 2017 100 Best Corporate Citizens list by CR Magazine, and has been named one of the World’s Most Ethical Companies® by Ethisphere Institute for the past six years. Learn more at, and follow us on Twitter (@Hasbro & @HasbroNews) and Instagram (@Hasbro).

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