Creative Lead, Franchise Development

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Date: Jun 18, 2024

Location: Renton, Washington, US

Company: Hasbro

At Wizards of the Coast, we connect people around the world through play and imagination. From our genre-defining games like Magic: The Gathering® and Dungeons & Dragons® to our growing multiverse, we continue to innovate and build new ways to foster friendship and connection. That’s where you come in!

 

Are you a curious, highly engaged, and strategic creative with a sweeping knowledge of the lore and gameplay of Magic: The Gathering?

 

Would you like to collaborate on creating compelling and diverse settings, characters, and stories that captivate our dedicated fans and attract new audiences through franchise expansions in film/TV, publishing, digital games, and consumer products?

 

The Magic Creative Team is seeking a highly knowledgeable and passionate Creative Lead to act as an open-minded subject matter expert on our IP - collaboratively driving strategy, alignment, decisions, and execution to ensure authenticity in new franchise expressions.

We are looking for a teammate who enjoys navigating new creative questions and challenges, working closely with partners, providing concise and timely feedback, and striving to find innovative solutions.

 

What You'll Do

  • Contribute to the creation of Franchise-level creative guides to set business development and external partners up for successfully understanding and celebrating the critical creative foundational elements of the IP.
  • Represent the organization with partners and act as a steward of the creative translation of the Magic IP across efforts, ensuring appropriate creative consistency, integrity, design, and quality, while being open to new creative ideas and opportunities for the IP.
  • Coordinate the review, comments, visual asset deliveries, and feedback in response to submissions from partners. This includes owning relationships and approvals for some licensees.
  • Contribute to the creative strategy driving the development of the IP's new characters and settings.
  • Maintain creative alignment between Franchise leadership and partners, using your keen judgment and deep knowledge to balance Franchise direction with the unique needs of each new effort.
  • Look for opportunities to amplify creative consistency between TCG product creative development and concurrently developing projects and efforts.
  • Coordinate with external loremasters and internal partners to ensure every content decision is appropriately informed.

 

What You'll Bring:

  • 5+ years of proven experience in creative product development and/or licensing. Experience in entertainment franchise development a plus.
  • An impressively deep knowledge of Magic lore.
  • In-depth experience with content creation, iteration, and stewardship and a track record of building highly effective interpersonal business relationships.
  • A passion for judiciously applying subject matter expertise while championing new creative expressions. We need a partner who is fully informed by our past but is devoted to the stewardship of our future!
  • Excellent communication and collaboration skills; able to elegantly present difficult concepts in a clear and concise manner. Must be comfortable presenting in front of internal and external partners.
  • Adept in Adobe Photoshop, proficient in Illustrator, InDesign and MS Office (Word, Excel, Powerpoint, Outlook)

 

Compensation Range, Currency USD:

  • Starting Pay Range: $96,960
  • Pay Range End: $168,480

We are an Equal Opportunity / Affirmative Action Employer

The above is intended to describe the general content of and the requirements for satisfactory performance in this position. It is not to be construed as an exhaustive statement of the duties, responsibilities, or requirements of the position.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. If you are selected to move forward in our application process and need to request an accommodation, please let your recruiter or coordinator know.

 

In compliance with local law, we are disclosing the compensation range for this role. The range listed is just one component of Wizards of the Coast’s total compensation package for employees. Employees may also be eligible for annual and long-term incentives. In addition, Wizards of the Coast provides a variety of benefits to employees. Here’s a look at what your benefits package may include: Medical, Dental & Vision Insurance, Paid Vacation Time & Holidays, Generous 401(k) match, Paid Parental Leave, Volunteer Program, Employee Giving & Matching Gifts Programs, Tuition Reimbursement, Product Discounts, and more.

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