eComm Retail Development Manager- Amazon Wed Feb 12 00:00:00 CST 2020 Seattle, WA 630559600 26401 Global Operations & New Business 1 Employee <p>At Hasbro, we are looking for people who are passionate about impacting the future of play and entertainment. We seek individuals who are committed, curious, creative, and who are eager to keep imagination alive on teams that play together and create together. Our values –  community, passion, integrity, creativity and inclusion – help cultivate inspiring, diverse workplaces where teams are built on positivity as much as productivity, and where individuals can do work they love with people they enjoy on brands they believe in, all for a company driven by greater purpose.</p> <p><span style="font-size:11.0pt"><span><span style="font-family:Calibri,sans-serif">We are actively seeking a eComm Retail Development Manager for Hasbro&rsquo;s Consumer Products team! </span></span></span></p> <p>&nbsp;</p> <p><span style="font-size:11.0pt"><span><span style="font-family:Calibri,sans-serif">This role will be responsible for the development and execution of retail marketing and expansion strategies and programs to maximize overall licensed franchise sales revenue for Amazon. This individual will educate and motivate retail buyers to support our brand roster and maximize digital presence/sales on the Amazon site. The focus of the position is to develop strategic business plans and implementations through working with Amazon, key licensees and Hasbro Toy &amp; Games teams to boost sales of products on their site and gain inclusion in all key Amazon initiatives. We are looking for someone who can grow opportunities in this channel with meaningful categories to gain expansion throughout the entire site. </span></span></span></p> <p>&nbsp;</p> <p><span style="font-size:11.0pt"><span><span style="font-family:Calibri,sans-serif"><strong>A day in the life as a Retail Manager for Consumer Products&hellip; </strong></span></span></span></p> <p>&nbsp;</p> <p><span style="font-size:11.0pt"><span><span style="font-family:Calibri,sans-serif"><strong>Franchise-First Activation Planning &amp; Execution</strong></span></span></span></p> <ul> <li><span style="font-size:11.0pt"><span><span><span style="font-family:Calibri,sans-serif">Develop and execute eComm retail plans and marketing campaigns for key licensees in collaboration with category and T&amp;G teams to drive business growth</span></span></span></span></li> <li><span style="font-size:11.0pt"><span><span><span style="font-family:Calibri,sans-serif">Cultivate direct relationships with key buyers while building Joint Business Plans with Hasbro T&amp;G, as well as key licensees</span></span></span></span></li> <li><span style="font-size:11.0pt"><span><span><span style="font-family:Calibri,sans-serif">Identify priorities within Amazon business and in core brands, while testing new opportunities for retail and franchise development</span></span></span></span></li> <li><span style="font-size:11.0pt"><span><span><span style="font-family:Calibri,sans-serif">Develop go to market plans and activate against key strategies to drive retail presence and expand product footprint and reach</span></span></span></span></li> </ul> <p>&nbsp;</p> <p><span style="font-size:11.0pt"><span><span style="font-family:Calibri,sans-serif"><strong>Amazon Channel Management &amp; Development &nbsp;</strong></span></span></span></p> <ul> <li><span style="font-size:11.0pt"><span><span><span style="font-family:Calibri,sans-serif">Create a strategy and execute on building one-stop purchase destination with multi-category availability on Amazon.</span></span></span></span></li> <li><span style="font-size:11.0pt"><span><span><span style="font-family:Calibri,sans-serif">Implement CP flagship brand stores to drive sales growth.</span></span></span></span></li> <li><span style="font-size:11.0pt"><span><span><span style="font-family:Calibri,sans-serif">Cultivate and manage day-to-day relationships with buyers and marketing teams while increasing Hasbro&rsquo;s brand exposure/presence for all properties.</span></span></span></span></li> <li><span style="font-size:11.0pt"><span><span><span style="font-family:Calibri,sans-serif">Identify, pitch and secure digital retail programs to extend our brands&rsquo; reach and impressions and create incremental product placement and brand exposure opportunities.</span></span></span></span></li> <li><span style="font-size:11.0pt"><span><span><span style="font-family:Calibri,sans-serif">Craft and deliver tailored retail presentations to relevant buyers at key time periods and communicate consistently with retail partners on brand activity/performance to ensure continued retail support and to maximize in-store presence and placement.</span></span></span></span></li> <li><span style="font-size:11.0pt"><span><span><span style="font-family:Calibri,sans-serif">Develop and create key digital marketing support events on Amazon and explore new areas of growth on the site include DTC opportunities.</span></span></span></span></li> <li style="text-align:justify"><span style="font-size:11.0pt"><span style="text-justify:inter-ideograph"><span><span><span style="font-family:Calibri,sans-serif">Collaborate with Category Management team to ensure alignment with licensees and retailers. Foster regular communication between all parties regarding digital initiatives including launch plans, merchandising statements, marketing and retail support, as well as any issues from a supply perspective.</span></span></span></span></span></li> <li><span style="font-size:11.0pt"><span><span><span style="font-family:Calibri,sans-serif">Share digital retail initiatives and key information regularly with internal departments to ensure all groups are aligned in strategy and development.</span></span></span></span></li> </ul> <p>&nbsp;</p> <p><span style="font-size:11.0pt"><span><span style="font-family:Calibri,sans-serif"><strong>What you&rsquo;ll bring&hellip; </strong></span></span></span></p> <ul> <li><span style="font-size:11.0pt"><span><span><span style="font-family:Calibri,sans-serif">Bachelors degree with focus in Business Administration, Marketing or other related field</span></span></span></span></li> <li><span style="font-size:12.0pt"><span><span style="font-family:'Times New Roman',serif"><span style="font-size:11.0pt"><span style="font-family:'Calibri',sans-serif">4+ years of online retail management experience in a buying, s</span></span><span style="font-size:11.0pt"><span style="font-family:'Calibri',sans-serif">ales, business development or digital marketing role, is preferred</span></span></span></span></span></li> <li><span style="font-size:12.0pt"><span><span style="font-family:'Times New Roman',serif"><span style="font-size:11.0pt"><span style="font-family:'Calibri',sans-serif">A</span></span><span style="font-size:11.0pt"><span style="font-family:'Calibri',sans-serif">n in-depth understanding of the Consumer Products online retail landscape and customer insights</span></span></span></span></span></li> <li><span style="font-size:11.0pt"><span><span><span style="font-family:Calibri,sans-serif">Firm knowledge of IP licensing business and how digital retail fits into the omni-channel purchase journey</span></span></span></span></li> <li><span style="font-size:11.0pt"><span><span><span style="font-family:Calibri,sans-serif">Ability to act as an influencing agent while utilizing up to date retail marketing activity and trends</span></span></span></span></li> <li><span style="font-size:11.0pt"><span><span><span style="font-family:Calibri,sans-serif">First-rate relationship building abilities with strong critical thinking and analytical skills</span></span></span></span></li> <li><span style="font-size:11.0pt"><span><span><span style="font-family:Calibri,sans-serif">Sound organizational and communication skills with excellent attention to detail</span></span></span></span></li> <li><span style="font-size:11.0pt"><span><span><span style="font-family:Calibri,sans-serif">Self-motivation, a sense of urgency and ability to prioritize</span></span></span></span></li> <li><span style="font-size:11.0pt"><span><span><span style="font-family:Calibri,sans-serif">Ability to work and contribute in a fast-paced team environment </span></span></span></span></li> <li><span style="font-size:11.0pt"><span><span><span style="font-family:Calibri,sans-serif">Extensive knowledge of Microsoft Office applications</span></span></span></span></li> </ul> <p>Hasbro is committed to equality of opportunity in all aspects of employment. We are committed to making all employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, marital status, or any other legally protected status.</p>

eComm Retail Development Manager- Amazon

At Hasbro, we are looking for people who are passionate about impacting the future of play and entertainment. We seek individuals who are committed, curious, creative, and who are eager to keep imagination alive on teams that play together and create together. Our values –  community, passion, integrity, creativity and inclusion – help cultivate inspiring, diverse workplaces where teams are built on positivity as much as productivity, and where individuals can do work they love with people they enjoy on brands they believe in, all for a company driven by greater purpose.

We are actively seeking a eComm Retail Development Manager for Hasbro’s Consumer Products team!

 

This role will be responsible for the development and execution of retail marketing and expansion strategies and programs to maximize overall licensed franchise sales revenue for Amazon. This individual will educate and motivate retail buyers to support our brand roster and maximize digital presence/sales on the Amazon site. The focus of the position is to develop strategic business plans and implementations through working with Amazon, key licensees and Hasbro Toy & Games teams to boost sales of products on their site and gain inclusion in all key Amazon initiatives. We are looking for someone who can grow opportunities in this channel with meaningful categories to gain expansion throughout the entire site.

 

A day in the life as a Retail Manager for Consumer Products…

 

Franchise-First Activation Planning & Execution

  • Develop and execute eComm retail plans and marketing campaigns for key licensees in collaboration with category and T&G teams to drive business growth
  • Cultivate direct relationships with key buyers while building Joint Business Plans with Hasbro T&G, as well as key licensees
  • Identify priorities within Amazon business and in core brands, while testing new opportunities for retail and franchise development
  • Develop go to market plans and activate against key strategies to drive retail presence and expand product footprint and reach

 

Amazon Channel Management & Development  

  • Create a strategy and execute on building one-stop purchase destination with multi-category availability on Amazon.
  • Implement CP flagship brand stores to drive sales growth.
  • Cultivate and manage day-to-day relationships with buyers and marketing teams while increasing Hasbro’s brand exposure/presence for all properties.
  • Identify, pitch and secure digital retail programs to extend our brands’ reach and impressions and create incremental product placement and brand exposure opportunities.
  • Craft and deliver tailored retail presentations to relevant buyers at key time periods and communicate consistently with retail partners on brand activity/performance to ensure continued retail support and to maximize in-store presence and placement.
  • Develop and create key digital marketing support events on Amazon and explore new areas of growth on the site include DTC opportunities.
  • Collaborate with Category Management team to ensure alignment with licensees and retailers. Foster regular communication between all parties regarding digital initiatives including launch plans, merchandising statements, marketing and retail support, as well as any issues from a supply perspective.
  • Share digital retail initiatives and key information regularly with internal departments to ensure all groups are aligned in strategy and development.

 

What you’ll bring…

  • Bachelors degree with focus in Business Administration, Marketing or other related field
  • 4+ years of online retail management experience in a buying, sales, business development or digital marketing role, is preferred
  • An in-depth understanding of the Consumer Products online retail landscape and customer insights
  • Firm knowledge of IP licensing business and how digital retail fits into the omni-channel purchase journey
  • Ability to act as an influencing agent while utilizing up to date retail marketing activity and trends
  • First-rate relationship building abilities with strong critical thinking and analytical skills
  • Sound organizational and communication skills with excellent attention to detail
  • Self-motivation, a sense of urgency and ability to prioritize
  • Ability to work and contribute in a fast-paced team environment
  • Extensive knowledge of Microsoft Office applications

Hasbro is committed to equality of opportunity in all aspects of employment. We are committed to making all employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, marital status, or any other legally protected status.


Nearest Major Market: Seattle

Job Segment: Merchandising, Business Development, Manager, Marketing Manager, Retail, Sales, Management, Marketing

Date: Feb 12, 2020