Senior Key Account Manager

Are you looking for a sales role in fast-growing business? Do you get excited by the thought of working for the world’s leading play and entertainment company in a continuously evolving, truly omnichannel environment? Do you want to work with iconic brands like NERF, PLAY-DOH, MONOPOLY, TRANSFORMERS, MY LITTLE PONY, and huge global licensed properties like MARVEL and STAR WARS? Then you have come to the right place!

Hasbro SA, Switzerland is dedicated to manufacturing and distributing a diverse range of toy, game, and leisure products across global markets. In support of Hasbro SA's network of affiliate distributors (“HET and HIT”), Hasbro Poland Sp. z o.o. provides sales and marketing services designed to support the performance of Hasbro SA's appointed distributors, particularly focusing on maximizing HET and HIT’s sales in Poland.

The role of the Senior Key Account Manager is responsible for:

• Liaising directly and providing guidance to a portfolio of strategic accounts
• Developing strategies for top customers, maximising HET and HIT’s sales in accordance with approved joint business plans 
• Helping HET and HIT achieve set sales and profit targets for the market.

Responsibilities/ Tasks:

Sales Management: 

• Contributing to recommending, setting and supporting implementation of the overall sales strategy for Toy Specialist channel 
• Drive and support HET and HIT’s business in Toy Specialist customer portfolio, taking a broader view of the overall commercial priorities, sharing and recommending best practice as appropriate and leading cross departmental projects 
• Identifying and championing continuous improvement in assigned customer portfolio including supporting new business and sales growth opportunities for HET and HIT and new ways to better meet customer needs  
• Lead sales terms discussions in line with overall approved sales strategies and budgets 

Account Management: 

• Play a lead role in the Hasbro One voice approach across retail, maximizing Hasbro brand visibility across Toy Specialist channel
• Embracing and executing HET and HIT’s regional channel strategy in the Toy Specialist channel
• Acting as lead market for Toy Specialist customers and work in partnership with regional directors to maximise HET and HIT’s business
• Working in partnership with retail marketing teams to ensure toolkits are executed with key retail partners in line with HET and HIT’s brand and business priorities
• Understanding & fully utilizing models for analysing customer profitability to aid HET and HIT’s decision making
• Building outstanding relationships with senior buyers in Toy Specialist area 
• Delivering the individual account business plans to ensure they meet both Hasbro and customer objectives and reflect the overall approved sales and brand strategies of HET and HIT
• Building and developing business relationships with the key customers based on: 
  • Turnover (value and volume), market share 
  • Distribution / channel assortment / customer listing target 
  • Customer profitability  
  • Customer plan, forecast accuracy within business planning tools
• Financial Measures and Impact: business unit and customer sales objectives, customer allowances and investment budget control 
• Responsible for recommending customer investments within predefined budgets 
• Orders, invoices, deliveries - monitor orders and shipments in line with stock availability   
• Support developing and recommending country/channel/customer plans 
• Manage customer’s information flow on sales, stocks, payments 
• Responsible for forecasting customer sales and executing new products launches/listings of HET and HIT
• Identify new opportunities for the brand and POS/activities 
• Responsible for the implementation of the consumer promotional campaigns 
• In partnership with regional & local leadership ensure all retailer business planning KPIs are accurately planned, tracked & recorded effectively 

Retail Activation: 

• Develop and recommend appropriate sales, promotional, ranging and in store merchandising sales strategies to achieve near and medium-term Hasbro goals for customer portfolio 
• Partner with marketing to ensure full understanding and execution of Hasbro Brand strategies and plans

Skills, Qualifications, Experience:

• 5+ years’ commercial senior sales management experience preferably with a background in FMCG/or other and online experience
• Computer Literacy, including; Outlook, Word, PowerPoint, Excel as well as SAP (or AS400)
• Advanced negotiation skills/presentation skills – strong aptitude for development into account management
• Strong business acumen and ability to build strategies
• Aptitude to use retailer systems
• Ability to manage difficult relationships
• Good communication and listening skills