e-Commerce Merchandising Specialist - Wizards of the Coast Wed Feb 19 02:00:00 CST 2020 Uxbridge, Grea 623476800 23761 Wizards of the Coast 1 Employee <p>Wizards of the Coast, (&lsquo;WotC&rsquo;) is one of the world&#39;s largest publisher of adventure games, including Magic: The Gathering&reg; Trading Card Game and Dungeons &amp; Dragons&reg; Roleplaying Games. Hasbro SA, which is based in Delemont Switzerland, sells WotC products in Europe through its distributor Hasbro European Trading BV, (&lsquo;HET&rsquo;). WOTC Europe is part of this local Hasbro entity and provides services to HET.</p> <h3><strong>WHAT IS THIS ROLE ALL ABOUT?</strong></h3> <p>The e-Commerce Merchandising Specialist will help Hasbro European Trading B.V. (HET) as part of the Wizards of the Coast (Wizards) team execute its online third party retail strategy in Europe. This role will be responsible to plan, update, and manage HETs catalogs with Wizards branded products on eCommerce platforms, mainly&nbsp;Amazon. This position will request assets, make updates, analyze results and make changes to product detail pages, as well as support any promotional opportunities, search result optimization and on-platform paid optimizations. Additionally, this position will gather, review and analyze data from the eCommerce platforms to optimize HETs sales on sites, build reports and make recommendations to increase HETs sale of Wizards branded products.</p> <p>&nbsp;</p> <p>This role is based in Uxbridge, United Kingdom.</p> <p>&nbsp;</p> <p><strong>DAY DO DAY RESPONSIBILITIES FOR THIS WIZARD</strong></p> <p>&nbsp;</p> <p><strong>Catalogue Product Page Management</strong></p> <ul> <li>Manage product placement and merchandising content&nbsp;including setting up product detail pages, requesting/creating assets, updating product pages, reviewing and ensuring that all product pages are complete, accurate and merchandised to maximize purchasing.</li> <li>Daily use of Vendor Central, Amazon back-end interface.</li> <li>Keyword and search engine optimization of all product pages.</li> <li>Coordinating and responding to user feedback and product reviews.</li> <li>Work cross-functionally with Marketing and Sales&nbsp;of the Wizards team to help develop the right blend of product, channel and marketing strategies that maximize HETs profit in the e-Commerce channel.</li> </ul> <p>&nbsp;</p> <p><strong>Platform Sales Reporting and Marketing</strong></p> <ul> <li>Gathering and analyzing sales data to support the e-Commerce team.</li> <li>Identifying&nbsp;promotional opportunities and paid search to ensure effectiveness and management of budget.</li> <li>Monitoring initiatives, share results internally and and keep best practices when applicable.</li> </ul> <p>&nbsp;</p> <p><strong>Market Benchmarking</strong></p> <ul> <li>Developing and maintaining expertise of the granular workings of ecommerce platforms, monitoring competitor brands and activity and understanding market dynamics and opportunities.</li> </ul> <p>&nbsp;</p> <p><strong>AM I QUALIFIED? (</strong><strong>Knowledge, Skills and Abilities)</strong></p> <p>&nbsp;</p> <p><strong>Experience Creating and Casting these Spells:</strong></p> <ul> <li>Minimum 2 years sales, marketing, consumer experience in an e-Commerce and Entertainment related environment.</li> <li>Experience with Vendor Central (Amazon back-end interface) is a plus.</li> </ul> <p>&nbsp;</p> <p><strong>Knowledge, Abilities and Characteristics of the Ideal Wizard:</strong></p> <ul> <li>Ability to develop granular knowledge of Amazon and other online sales platforms on which we do business.</li> <li>Strong attention to detail. The details make the difference in online sales.</li> <li>High digital IQ. Familiarity with and desire to learn emerging devices, apps, distribution models, and buying experiences.</li> <li>Ease to work with numbers</li> <li>Good Excel level.</li> <li>Drive and initiative. Exhibit the desire to win.</li> <li>Ability to collect and analyze data, and the intelligence to glean insights from it.</li> <li>Able to work under pressure effectively to meet deadlines through and with others.</li> <li>Ability to stay abreast of changes in consumer behavior and understand where consumer expectations are going.</li> </ul> <p>Wizards of the Coast, (&lsquo;WotC&rsquo;) is one of the world&#39;s largest publisher of adventure games, including Magic: The Gathering&reg; Trading Card Game and Dungeons &amp; Dragons&reg; Roleplaying Games. Hasbro SA, which is based in Delemont Switzerland, sells WotC products in Europe through its distributor Hasbro European Trading BV, (&lsquo;HET&rsquo;). WOTC Europe is part of this local Hasbro entity and provides services to HET.</p>

e-Commerce Merchandising Specialist - Wizards of the Coast

Wizards of the Coast, (‘WotC’) is one of the world's largest publisher of adventure games, including Magic: The Gathering® Trading Card Game and Dungeons & Dragons® Roleplaying Games. Hasbro SA, which is based in Delemont Switzerland, sells WotC products in Europe through its distributor Hasbro European Trading BV, (‘HET’). WOTC Europe is part of this local Hasbro entity and provides services to HET.

WHAT IS THIS ROLE ALL ABOUT?

The e-Commerce Merchandising Specialist will help Hasbro European Trading B.V. (HET) as part of the Wizards of the Coast (Wizards) team execute its online third party retail strategy in Europe. This role will be responsible to plan, update, and manage HETs catalogs with Wizards branded products on eCommerce platforms, mainly Amazon. This position will request assets, make updates, analyze results and make changes to product detail pages, as well as support any promotional opportunities, search result optimization and on-platform paid optimizations. Additionally, this position will gather, review and analyze data from the eCommerce platforms to optimize HETs sales on sites, build reports and make recommendations to increase HETs sale of Wizards branded products.

 

This role is based in Uxbridge, United Kingdom.

 

DAY DO DAY RESPONSIBILITIES FOR THIS WIZARD

 

Catalogue Product Page Management

  • Manage product placement and merchandising content including setting up product detail pages, requesting/creating assets, updating product pages, reviewing and ensuring that all product pages are complete, accurate and merchandised to maximize purchasing.
  • Daily use of Vendor Central, Amazon back-end interface.
  • Keyword and search engine optimization of all product pages.
  • Coordinating and responding to user feedback and product reviews.
  • Work cross-functionally with Marketing and Sales of the Wizards team to help develop the right blend of product, channel and marketing strategies that maximize HETs profit in the e-Commerce channel.

 

Platform Sales Reporting and Marketing

  • Gathering and analyzing sales data to support the e-Commerce team.
  • Identifying promotional opportunities and paid search to ensure effectiveness and management of budget.
  • Monitoring initiatives, share results internally and and keep best practices when applicable.

 

Market Benchmarking

  • Developing and maintaining expertise of the granular workings of ecommerce platforms, monitoring competitor brands and activity and understanding market dynamics and opportunities.

 

AM I QUALIFIED? (Knowledge, Skills and Abilities)

 

Experience Creating and Casting these Spells:

  • Minimum 2 years sales, marketing, consumer experience in an e-Commerce and Entertainment related environment.
  • Experience with Vendor Central (Amazon back-end interface) is a plus.

 

Knowledge, Abilities and Characteristics of the Ideal Wizard:

  • Ability to develop granular knowledge of Amazon and other online sales platforms on which we do business.
  • Strong attention to detail. The details make the difference in online sales.
  • High digital IQ. Familiarity with and desire to learn emerging devices, apps, distribution models, and buying experiences.
  • Ease to work with numbers
  • Good Excel level.
  • Drive and initiative. Exhibit the desire to win.
  • Ability to collect and analyze data, and the intelligence to glean insights from it.
  • Able to work under pressure effectively to meet deadlines through and with others.
  • Ability to stay abreast of changes in consumer behavior and understand where consumer expectations are going.

Wizards of the Coast, (‘WotC’) is one of the world's largest publisher of adventure games, including Magic: The Gathering® Trading Card Game and Dungeons & Dragons® Roleplaying Games. Hasbro SA, which is based in Delemont Switzerland, sells WotC products in Europe through its distributor Hasbro European Trading BV, (‘HET’). WOTC Europe is part of this local Hasbro entity and provides services to HET.


Job Segment: Merchandising, Retail Sales, SEO, Retail, Marketing

Date: Feb 19, 2020